The MA Strategic Fashion Marketing provided a learning environment in which business graduates could develop both creative and strategic skills in fashion marketing and management. It had an established record of recruiting high calibre international and home/EU students who predominately go on to develop successful middle management fashion marketing careers across the fashion industry spectrum.
I did units in:
- Business Strategies (for Burberry)
- Branding (for Christian Dior)
- Research Methodology (in preparation to final dissertation)
- Collaborative Unit (with Art of Publishing)
- International Business Strategies (for Manolo Blahnik)
- Marketing Communications (for Reiss)
- Masters Dissertation looking at the GCC market & analysing the marketing communications methods in print publications. Main focus was Muslim women as luxury clients and how to utilise the regulations loopholes in advitorial, editorial and advertising
Brands that I have also studied across those units included:
- Louis Vuitton
- Chanel
- Prada
- Gucci
- Elie Saab
- Uniqlo
- Marks & Spencer
Styling and Words | Zinah Nur Sharif
Photography | Ty Faruki
Makeup | Safiyah M
Model | Simona Bajorinaite
Photography | Ty Faruki
Makeup | Safiyah M
Model | Simona Bajorinaite
